Product design resources

Tools pulled out of product work and made reusable.

Where is the money?

Transaction states people can act on

A review map for payment flows: where the money is, what the system knows, what the user should do and who owns recovery.

What happens when the network leaves halfway through?

Designing workflows for unreliable connections

An interruption review for workflows that can begin online, lose the connection halfway through and still need to finish without making the user repeat everything.

Would I trust this enough to pay?

A trust decision map for unfamiliar financial products

A stage-by-stage review of the questions people need answered before they commit money to a product they do not already understand.

When does a one-off answer become a pattern?

Turning repeated states into reusable product patterns

A pattern-promotion review for deciding when a recurring product answer belongs in the design system and what the pattern must carry beyond its visual component.

Access / product assumptions

The Access Assumption Audit

A practical audit for finding the connectivity, device, language, literacy and delivery assumptions hidden inside a product flow.

Visual and community work

Most icon libraries can give you several flavours of cloud storage and somehow nothing that looks like a danfo, gele or mortar and pestle. Free, open and built around African people, places, objects and everyday life.

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Nigerian Mockups gives designers and marketers device and lifestyle scenes that look like the places their Nigerian products are actually being used.

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I co-founded Retna to make African stock photography easier to find, licence and, importantly, pay African photographers for.

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I take photographs because I like looking at things properly. Agriculture, cities, people and the small details of everyday life tend to win.

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I’ve spent years mentoring designers and founders, formally and informally, through communities, accelerators and one-to-one conversations. A lot of mentoring is helping someone notice the problem they are actually trying to solve.

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See the primary product design work or writing & speaking.