About

Tomiwa Ogunmodede.

I design products that make difficult things easier to understand and use. Senior / Staff Product Designer, Dubai, UAE — 10+ years focused on product design.

Where I’ve done it

Mular is where this shows up most directly: making the rate, the fee, the transaction status and the recovery path clear for people moving money in a market where financial products start with a trust deficit. The product has processed $2.1M+ across 19K+ transactions for 5,400+ users and 80+ business accounts.

Same problem, different shape at Learning Equality — teachers and administrators needed to find and import lessons on Kolibri before an unreliable connection dropped again. Usability testing showed 85% better discoverability and 60% fewer failed imports.

At Farmcrowdy it was a trust problem before it was a design problem: a first-time user deciding whether farm sponsorship made enough sense to put real money into. Redesigning that mobile flow moved conversion from 18% to 60%, and tracked sponsorship revenue grew from $1.86M to $9.14M.

I’ve also worked on AI-assisted education (RIIID Labs’ Jarvis teacher dashboard and Shaipe LSAT companion) and AI-assisted video creation (AdPipe / SuperGIF’s generation, asset library and brand-control workflows). My background outside pure product design — growth, brand, visual design, venture building — turns out to matter whenever the problem goes beyond the screen. It usually does.

Experience

Learning Equality — Senior Product Designer
Redesigned how teachers find and import lessons on Kolibri, reaching 13M+ learners across 220+ countries. Usability testing showed 85% better discoverability and 60% fewer failed imports.
Aug 2022 — May 2026
Mular — Co-founder, Product Design & Growth
Co-founded and led product design for a crypto-to-Naira payments platform. $2.1M+ processed across 19K+ transactions for 5,400+ users and 80+ business accounts.
Aug 2024 — Present
Farmcrowdy — Founding Product Designer, later Head of Marketing & Product Development
Joined as the first designer and grew into product and growth leadership. Redesigned mobile sponsorship: conversion moved from 18% to 60% as revenue grew from $1.86M to $9.14M.
Apr 2017 — Oct 2020
AdPipe / SuperGIF — Senior Product Designer, Contract
Designed creation, asset-library and brand-kit workflows that helped enterprise teams produce and manage multimedia advertising content at scale.
May 2022 — Feb 2023
Neustack Studio — Co-founder / Creative & Product Design Lead
Led product, brand, visual and digital work for clients including Lufthansa, Waitrose, Venture Garden Group and Lagos State Government.
2015 — Present
Venture Garden Group — Product & Visual Design Consultant
Designed regulatory dashboards and data visualisation for the National Crypto Monitoring Platform for the CBN and SEC, alongside policy communication materials.
2016 — 2021
RIIID Labs — Product Designer, Contract
Designed AI-assisted education products including Jarvis, a teacher dashboard, and Shaipe, an LSAT companion, translating diagnostics into useful teaching and study actions.
2021 — 2022
Lion Hospitality Partners — Head of Product & Technology
Lead product direction and delivery for a hospitality operating stack spanning POS, KDS, CRM, WIMS and multi-venue management workflows.
Apr 2026 — Present
Earlybean — Co-founder & Product Lead
Led product and growth design for a family-finance platform spanning youth banking, school payments and parent-mediated money experiences.
Jun 2020 — May 2026

Ways I can help

Product and workflow design

Research, flows, screens, states and prototypes for products that are complicated, fragile or hard to use.

Payments and money-movement products

Rates, fees, onboarding, transactions, recovery and support where one unclear step can stop the user.

Design systems teams can use

Reusable components, patterns and documentation that help teams design and ship more consistently.

Senior design leadership

Hands-on ownership for teams that need clearer product decisions and stronger delivery.

Personal

Ask me about designing for trust, offline-first UX, payments, and building products for emerging-market constraints. Interested in operational design, AI-assisted workflows, and African tech infrastructure.

Currently reading The Art of Systems Thinking (O’Connor & McDermott). When I'm not working, you can find me listening to afrobeats, ambient, and anything with a good groove, biking and running along Kite Beach, playing football on Al Barsha pitches, and scribbling random observations over coffee in a Dubai café.

Based in Dubai. Remote-first. Open to contract-friendly or relocation-backed roles with teams already set up to hire globally.