Things I've written, said and been asked about.
Design is usually the entry point. The writing has a tendency to wander into infrastructure, money, technology, culture, politics, football and human behaviour when nobody stops it.
The feed stays on Substack; the useful part is visible here without making you leave the portfolio first.
AI is incredible. Don’t get left behind.
Unless somebody’s revenue target for the month is part of your financial plan.
I said it. And no, I'm not applying for the job.
How a photo of Chloe Bailey in Lagos helped me understand compromise as the real cost of anyhowness in Nigeria.
Articles
How product design changes when unreliable connectivity is treated as a normal operating condition.
BusinessDay — An argument that Nigeria’s fintech success should be judged by financial wellbeing as well as transaction access and convenience.
Technext — A piece on community, useful measurement, changing customer behaviour and why trust keeps showing up long after marketers think the job is finished.
Substack — What changes when the job stops ending at the interface and starts pulling you into teams, operations and business decisions.
Substack — Why deliberate friction can improve confidence around high-consequence financial actions.
Substack — An argument for looking behind the screen when the design looks wrong.
Talks, interviews & features
A presentation on fintech, design and the systems surrounding financial inclusion.
Business Africa Online — A conversation about research, product strategy and designing around the realities of African markets.
BusinessDay — Panel discussion on practical marketing, brand authority and growth for small businesses.
GIZ — Contributor interview on Farmcrowdy, digital agriculture and connecting sponsors with farmers across Nigerian value chains.
Lagos Digital Summit — Panellist on design and marketing.
Press
The Guardian Nigeria — Coverage of the launch of African Icon Library and the representation problem that led to it.